Dremel Reverse Graffiti Mural
The marketing agency SuperDream contacted us to help promote Dremel, a brand well known to artists and crafters.
Dremel were launching a brand new product to the UK market called Hatch Project Kit. The kit contains all of the inspiration, instruction and materials needed for beginners to create a customised city skyline painting.
Our idea was to recreate the skyline kit but on a massive scale using Clean Graffiti as the method for creating the artwork.
Firstly we needed to find a suitable wall in a prominent position in London. After a few failed attempts, we found the perfect wall in SE1. High up off the ground and visible to passengers on trains going to London Bridge. The artwork measure 9m wide x 3m high.
You can watch the process of us making the clean artwork below